Bento backs up the Will J in Japan piece I worked on two years ago and I think the follow up has come out way better than the original. I always have got plans for what more I can do and only some of that will ever happen. From seeing as much social media as around these days I wanted to take the approach of every time I would go to shoot an instagram I would also hit record on a little clip. Having the Sony A7 is really a massive part of this, with something so small I can have it around my neck whenever I’m crusing and still have the quality to put it on a tripod with a long lens and shoot a full frame sensor at 60fps. I’m not sure if everything I will do will always be a mirrorless but for right now I’m really happy with the setup.
But as I have Monster as the support on the piece they have more of a shred porn approach to the videos and the second song especially holds true to that with only splashes of culture.
A huge thank you to everyone involved with this piece, Will J first off, putting in the effort everyday to get out there and ride for the camera, he has one of the best work ethics of an professional athletes and it shows in the part.
Monster for the backing and the social support, having a release platform of Facebook with 24 million likes is something that can’t be discounted.
Ash, Dylan, Perrian and all the crew at Holiday Niseko they make the trip soon much more relaxed.
The logo for Bento was made as a digital only logo to be used in the credits and trailers for the project.
The photography was shot for secondary marketing and social media along the way, many of the shots are high resolution RAW images of times when I was also shooting video, either simultaneously with multiple cameras or before or after a video shot. I think that shooting the photos along the way helped me to look at the images in different ways than just shooting video.