Snowledge

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I’ve been working with Snowledge.co as the lead digital content creator. This is a relatively open position for creating media for advertising and social media. This ranges from disappearing stories on social media as a throw away up to full video projects that have taken weeks to months to complete.
 
Being involved with a project in the startup phases I have also helped across the board with design on marketing and UI, with a social media base the app needs constant updates and a large amount of shots have flown through the app and out into other channels to promote the project.


Photography

A selection of images shot for Snowledge.

Brandon Craddock - Deep Pow

Garrett Cygan - Snow Diamond

Canadian Tree Chute

Eric Lee O'Brien - Park Shot


Profiles

Garrett Cygan - Snowboarder Profile

Kenzie Morris - Skier Profile


Video

Hunt For The Powder People

Taking a road trip through my original home of New Zealand lets you see things you used to glance past as a tourist. Then having the chance to ride with some of my best friends in mountains I had been away from for a while, we got lucky with the weather in the central South Island and pretty terrible snow down South which was made it even better to showcase what I was hoping for.


Snowledge Seventeen Twenty Seventeen

Each year we take all the footage from the Snowledge ambassadors and mash it all together, I tried to focus on being a team with this edit, lots of high fives and crew riding together to bring to life the team atmosphere of a startup app that also have true mountain roots.


Devan Peeters Northstar Line

For a number of years I was in awe of Tom Day's follow cam line of Torstien Horgmo, I caught up with Devan Peeters, an old friend and we took a few laps. Devan is a super under rated rider with a crazy bag of tricks this defintley took me a few rewatches to even understand what was going on with some of them and having the consistency to be able to do tricks this close together back to back to back, this line also took less tries than you would think even when we kept going back this was just the one that stuck.


Design

Sweepstakes Poster

Working with Snowledge has been an oppourtunity to work on the design as well as the media for those late nights, down days and long summer months. I have worked on a couple of giveaway designs to be shown off across social media in a number of itterations, including this one sponsored by Revelstoke, 4Frnt and Trew.

Download Card

Even app companies need physical presence so we have been working on pieces like these App Download cards, we have updated them a couple of times over the years including specific to mountains.


Development

Dev Screenshot

Dev Screenshot

While working with Snowledge I have been taking the oppourtunity to work on some web development with a start up app, working on the Resort Mountain Profiles, built on Pug (jade), serverside rendered through sourcetree to bitbucket.